Touch Lives

You don't have to lose sleep over your marketing anymore. Grab a glass and get comfy.

I'll help you connect easily, get your product or program into your tribe's hands and make loads more profit without losing your hair.

Email List Management

Finally a consultancy that's a real partner.

Allegra Strategy founded by Katerina Kavouklis in 2010 (in a tiny bedroom) has grown into a thriving agency that's launched and scaled several multi-million dollar health and wellness brands. Allegra Strategy focuses on email list management, product launches, and joint venture and affiliate management.

Katerina and her team are dedicated partners in helping your business 10X its results through email and partnership marketing. This includes leveraging automation, creating systems and processes your team won't roll their eyes at and boosting offer conversion through funnel optimization.

Former Stockbroker Turned Marketer

Katerina a formerly licensed stockbroker for an NYSE firm, starting toying with HTML when the internet was still on black screen with green letters and AOL ruled. She left the world of managed assets and fiscal responsibility to learn how to develop websites...

...Then as she was coding HTML and making Photoshop do her bidding Katerina realized that there was WAY more fun to be had in online marketing.

She earned her stripes running the online marketing division of Kaplan University specializing in education lead generation. Fast forward to 2010, she began her health, wellness, and lifestyle marketing consulting career with Dr. Al Sears and the rest was history.

Email List Management and Joint Venture Partnership Marketing

"The essence of strategy is choosing what not to do." - Michael Porter

  • Online Marketing Strategy Consulting
  • Email List Management
  • Joint Venture & Affiliate Marketing
  • Product Launches

If you have the opportunity to work with Katerina, do it!

"Katerina is a behind-the-scenes superstar for some of the biggest health and wellness companies online. She's brilliant at list management and joint venture and affiliate marketing. Not to mention she's grown several businesses to multiple seven-figures with her expertise in back-end business automation."

Craig Ballantyne, creator of Turbulence Training, and author of The Perfect Day Formula


"Katerina has this ability to go really deep into whatever it is that you need and help you to bring out the best in your program, funnel, or email list. She has a way of making sure that you're communicating your message in the most positive way that gets you conversions. I love her work!"

Isa Herrera, Founder of pelvicpainrelief.com


"I appreciate the consulting that Katerina gave me. I came into the online health and wellness industry very green, I didn't know quite what I was doing and had really big responsibilities. She walked me through step by step on how to manage these large email lists and was very understanding of where I was in the industry at the time."

Matt Kartchner, Email List Manager at Revealed Films

Email Marketing, Copywriting, & Strategy Consulting

Let's open a bottle of wine...

I help people make more money from their email lists...without the list owner (you) having to do any extra work. That means I make you extra money that you're missing out on.

And let's be real...numbers aren't feelings...they don't lie...

You're going to be grinning from ear to ear...

Because you just can't believe the NEW money you just found in your business without having to do any of the work...

If that sounds like your glass of Cabernet Sauvignon we should chat.

ABEM - Always Be Email Marketing

Shall We?

Interested? You should be. Now we know that you enjoy filling out a form about as much as you like going to the dentist. But Katerina can't read minds (yet). So, tell us how we can help. We're waiting for you...

  • Email

    hello@allegrastrategy.com
  • Phone

    Nah. Email Us.
  • Address

    101 Interwebs Drive
  • Elsewhere

    Dreaming of being in a quaint pub in London